Technica, U.S.A. Recognized for Outstanding Performance, Earns Sixth Consecutive ASMPT Award for Sales and Service Excellence

Reading time ( words)

Technica, U.S.A. (Technica), a leading electronics industry representative and distributor, announced today that it has been honored by its principal ASMPT for demonstrating exceptional sales performance and customer support in the Americas.  The award, which was presented to Technica last month at the annual ASMPT sales meeting, marks Technica’s sixth consecutive recognition of its stellar execution.

Technica represents ASMPT’s market-leading SIPLACE placement platforms and DEK printing equipment in Northern California, Northern Nevada, North West Territory and the Mountain States and has consistently provided customers with deep technical insight, leading them to an informed equipment investment decision that aligns with current and future technology demands. Working in partnership with ASMPT direct sales representatives, this dedication has resulted in significant market share increases across a broad customer base.

Frank Medina, Technica President and CEO, explains the unique relationship the two organizations share and its impact on solutions-based success. “In my experience, the ASMPT management team is among the most professional, responsive, and knowledgeable in the industry,” he said, noting the strong collaboration between the companies. “Cooperation on demonstrations & training conducted at the ASMPT Suwanee GA facility and the Technica Demo Center in San Jose, CA has allowed us to do an outstanding job in developing customer relationships. In addition, ASMPT’s software and equipment innovation consistently lead the market. We are excited to introduce customers to several new technologies in the coming months.”

ASMPT will debut its new printer platform, the TQ L, designed for full-shift, minimal intervention precision stencil printing at IPC APEX EXPO 2023. This, in addition to ASMPT’s market-leading SX placement platform and WORKS workflow optimization software, will help fuel growth in the Americas region.

“There is a significant amount of high-value electronics assembly business moving back to the USA,” Medina said in summary. “Open automation capabilities, high reliability, ROI, and scalability are essential for these manufacturers, and ASMPT delivers. We are honored to have been recognized by our long-time partner, and look forward to working toward a winning performance for a seventh consecutive year!”

For more information about Technica, U.S.A., contact Jeff Forster, SMT Sales Manager at 1-408-240-5950 or visit and ASMPT online at


Suggested Items

Real Time with... IPC APEX EXPO 2023: Full Spectrum of Inspection

02/03/2023 | Real Time with...IPC APEX EXPO
Pete Starkey asks Brian D'Amico how MIRTEC is addressing the full spectrum of inspection requirements associated with the electronics manufacturing industry.

Real Time with... IPC APEX EXPO 2023: Positioning in the Market

02/01/2023 | Real Time with...IPC APEX EXPO
Mycronic’s Kevin Clue shares with guest editor Jesse Vaughan new innovations in Mycronic AOI and their position in the dispensing/coating equipment market. As a leading global partner for flexible PCB assembly solutions, Mycronic continues to respond to growing customer demand for standardized software integration and state-of-the-art inspection technologies. In addition to PCB assembly, jet printing, dispensing, coating and material handling solutions, the company has introduced major advances in 3D inspection technologies and factory connectivity.

Bright Lights, Big City: STEM Event Kicks Off

01/26/2023 | I-Connect007 Editorial Team
The San Diego sun was warm and bright on Wednesday afternoon, but it didn’t stop the crowds from filling the aisles at IPC APEX EXPO 2023 for the trade show’s second official day. Technical conferences, professional development courses, and a keynote from IPC President and CEO John W. Mitchell kept attendees busy. But the real highlight of the day was upstairs where approximately 300 high school students from the local San Diego area rode buses to the San Diego Convention Center for a day full of activities meant especially for them.

Copyright © 2023 I-Connect007 | IPC Publishing Group Inc. All rights reserved.