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Flint Ink Launches PRECISIA LLC
August 21, 2003 |Estimated reading time: 2 minutes
Ann Arbor, Mich. — Flint Ink has launched a separate business unit, PRECISIA LLC, in conjunction with its multimillion-dollar commitment to be the leading provider of conductive and advanced printing inks, and printed electronics technology and processes.
The new subsidiary will be responsible for building the company's radio frequency identification (RFID) business, in addition to other printed electronics applications, including "smart" packaging, printed electronics, lighting and displays.
Conductive inks, which contain particles of conductive silver and/or carbon, can serve as channels for the wireless flow of electronic signals. The most well-known application for conductive inks is in antennas for RFID, a next-generation coding technology. Conductive inks are also used in "smart" labeling and packaging applications.
The name PRECISIA was derived by combining "precious metals," which are used to manufacture conductive inks, and "precision," which refers to the highly detailed and fine-line printing used in RFID and other electronics applications.
Earlier this year, Flint Ink announced a multimillion-dollar commitment to support its initiatives in the printed electronics segment. This commitment, including staff expansion and development of a state-of-the-art printed electronics resource center, has positioned PRECISIA to capture a significant share of this emerging market.
Flint Ink has since named PRECISIA's leadership team, formed numerous strategic alliances with businesses and organizations whose products and services complement or enhance PRECISIA's offerings, and entered the final stage of work in completing the new PRECISIA Printed Electronics Resource Center.
At PRECISIA's helm is President Jim Rohrkemper, who was previously vice president, Emerging Business Segments at Flint Ink. PRECISIA's management team also includes Dan Lawrence, director of technology and commercialization, and Bob Thompson, director of the PRECISIA Resource Center. Mark Raymond, Jason Brewer, Tom Judge (Europe) and Rychee Parmann serve in sales and business development positions; and Matthew Newman and Sayantan Bose in technical applications roles. In addition, the team will be supported by staff at Flint Ink's Research Center, including Cathy Ehehalt, Michael Fein, Dan Tonchev, and Technical Director Jim Rogers.
The Resource Center will be located within ten miles of Flint Ink's world headquarters in Ann Arbor, Mich., and is expected to open for business in the fourth quarter of 2003. It will house sophisticated laboratories, a state-of-the-art pressroom, and other advanced technologies. This centralization of assets will allow PRECISIA to rapidly assess and understand specific customer requirements, select appropriate ink technology, and develop application-specific solutions.
Founded in 1920, Flint Ink offers a comprehensive range of flexographic, sheetfed, web offset, gravure, UV/EB curable, digital, and advanced and conductive inks. For more information, visit www.flintink.com.