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Keynote
December 31, 1969 |Estimated reading time: Less than a minute
General H. Norman Schwarzkopf delivered his keynote presentation to nearly 1,600 attendees. His speech, "Leadership: From the War Room to the Board Room," defined his principles for success in leading people. The General called upon his years of service as commander in chief, United States Central Command, and commander of operations for Desert Shield and Desert Storm in the 1991 Persian Gulf War. During his 35 years of service in the U.S. military, General Schwarzkopf was awarded many honors, including three Silver Stars, three Bronze Stars, two Purple Hearts and the Presidential Medal of Freedom.
For a personal perspective on the keynote, see Dr. Jennie S. Hwang`s column, "Leadership Inside and Outside the Industry," on p. 20 of this issue.