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Distinguished Triad to Address Attendees at APEX 2003
January 27, 2003 |Estimated reading time: 2 minutes
Northbrook, Ill. -- IPC -- Association Connecting Electronics Industries announces the three keynote speakers for IPC SMEMA Council's APEX 2003, taking place March 31 through April 2, at the Anaheim Convention Center in Anaheim, Calif.
Each keynote address is free to all attendees.
Robert Herbold, retired executive vice president and chief operating officer at Microsoft Corp., will launch the first day of the exhibition with his address, "Discipline at the Core, Creativity at the Edge: A Strategy for Improving Profitability and Agility," on Monday, March 31 from 8:15 to 9:30 a.m. An unsurpassed authority on business operations, Herbold will share many of his remarkable experiences as an executive with Proctor and Gamble and Microsoft.
Herbold joined Microsoft in 1994, serving as executive vice president and chief operating officer until 2001. He was responsible for finance, manufacturing and distribution, information systems, human resources, corporate marketing, market research, and public relations. Prior to his tenure at Microsoft, Herbold was senior vice president of advertising and information services at The Procter & Gamble Co. In this position, he oversaw the company's worldwide advertising and brand management operations, information systems and market research.
Presently, Herbold serves on the Board of Directors of Agilent Technologies; Immunex Corp.; Terabeam Networks; the Information Technology Association of America; and the Internet Policy Institute. He holds a bachelor's degree from the University of Cincinnati and both a master's degree in mathematics and a doctorate in computer science from Case Western Reserve University.
On Tuesday, April 1 from 8:30 to 9:30 a.m., best-selling author and science historian James Burke will present "Innovation and Change." Described as "one of the most intriguing minds in the Western world," Burke will examine the shifting technological landscape by exploring the key role of information throughout the history of innovation.
In 1979, Burke's television program, "Connections," won a Red Ribbon at the American Film Festival, and, during his days as chief BBC correspondent for all Apollo space flights, Burke won critical acclaim for his interpretation of the U.S. space program to an audience of over 12 million people. Burke has also written for Scientific American and currently contributes to Forbes ASAP and Time magazines.Educated at the University of Oxford, Burke holds honorary doctorates for his work in communicating science and technology.
Finally, on Wednesday, April 2 from 8:30 to 9:30 a.m., Niels Warburg, research engineer in the department for Life Cycle Engineering at the University of Stuttgart, will round out the three-day exhibition with "The Science of Lead-Free Manufacturing." Warburg will examine the thoroughly debated lead-free issue from the differing standpoints of an original equipment manufacturer, an end consumer and an electronics manufacturer.
In his lecture, Warburg will present many of his findings as author of a major new study examining the science of lead from electronics manufacturing. He will also impart several of the study's new revelations about the negative impact lead-free alloys will have on the environment.
Warburg holds a master's degree in mechanical engineering from the University of Stuttgart and chairs the department of Material Science of Metals and Polymers, Institute for Polymer Testing and Polymer Science.APEX features all segments of the electronics assembly industry, from bare boards to tested assemblies, and is the only show in North America that showcases machinery from every major pick-and-place equipment manufacturer.
IPC is a Northbrook, Ill.-based trade association dedicated to the competitive excellence and financial success of its more than 2,400 member companies, which represent all facets of the electronic interconnection industry, including design, printed circuit board manufacturing and electronics assembly. For more information, visit www.ipc.org.